English (Proficient) Czech (Intermediate)
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Contract work (IČO) • Prague
Seniority: Specialist • Education: Education not important

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
As Expats.cz continues to grow as the leading media outlet in English for Czechia, we have the need for a new position to help fully organize, plan and execute our digital marketing strategy.

We are seeking an experienced, analytical and knowledgeable team member who can work with us intimately to achieve and explore our many marketing objectives. This position requires strategic thinking, organization and a passion to understand our business in high detail. Our team is a true, friendly group of professionals who will support you and each other at all times.

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will be responsible for maintaining our brand’s online presence and sales by working on various marketing campaigns. Your duties include researching, strategizing with other professionals and managing/ executing successful campaigns.

Daily hands on approach & management to all aspects of digital marketing.
Preparing and executing a digital B2B marketing strategy.
Preparing email campaigns to clients and new clients to generate leads and interest.
Generating leads & opportunities for sales department (PPC, landing pages and initiatives)
Analysing customer data and creating segmentation
Plan, execute, and measure experiments and conversion tests
Managing the budget and analysis of spending and optimising the budget.
Advertising and helping the sales team with sales practices.
Measuring and reporting on the performance of all digital marketing campaigns
Preparation & execution of social media strategy
Training of content department in social media best practices
Help & assistance with event management
Maintaining our social media presence across all digital channels
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Liaise with the Technical team to discuss optimizations, implementation of required tools and to recommend technological solutions to support marketing strategies
Liaise with the Content team to promote existing/new content (both partner content and editorial content) as part of the overarching marketing strategy

What we require:

Experience with Excel and or Google Sheets
PPC Marketing – FB, Google, LinkedIN, Instagram
Google analytics (set goals/ dashboards), Google tag manager
CANVA Design tools / Unbounce / Photoshop
Up-to-date with the latest trends and best practices in online marketing and measurement
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media campaigns

What we offer:

Competitive Salary + Performance Bonuses
Training and skill development plan
Mobile phone & laptop
Annual Metro Pass
Flexible working hours
Team building and social events
Work from home days (minimum twice per week or more).
Dog friendly office

Please apply with your CV today. If you are not contacted within 7 days after submitting your CV, we regret to inform you that your application was unsuccessful.
Job position benefits
Dog-friendly office Opportunity to make up for work hours Company events and teambuilding Home office Sick days Courses and training Extra holidays Flexible working time Notebook Mobile phone Bonuses

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